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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection

Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection

Date de sortie : 2024-04-09
Écouter sur Apple Podcasts - QR Code
221 épisodes
Audio
Écouter sur Apple Podcasts
221 épisodes
Audio
Écouter sur Apple Podcasts
Date de sortie : 2024-04-09
L’épisode le plus récent
Behind the Success of Field Agent with Co-Founder Rick West

Behind the Success of Field Agent with Co-Founder Rick West

On this episode, host Sima Vasa welcomes Rick West, Co-Founder and CEO of Field Agent. They delve into Rick’s journey from a significant tenure at Procter & Gamble to establishing Field Agent, a company at the forefront of retail and consumer data inn
Durée : 38:43
On this episode, host Sima Vasa welcomes Rick West, Co-Founder and CEO of Field Agent. They delve into Rick’s journey from a significant tenure at Procter & Gamble to establishing Field Agent, a company at the forefront of retail and consumer data innovation. The discussion uncovers how Rick’s strategic use of corporate severance as seed money laid the foundation for Field Agent’s success, the company’s growth through acquisitions and the pivotal role of technology in reshaping retail analytics. Rick’s insights provide a comprehensive look at the evolution of consumer data collection and its impact on retail strategies.
Key Takeaways:
(02:15) Rick West reflects on the leap from Procter & Gamble to entrepreneurship.
(05:40) Insight into FieldAgent’s innovative start and market impact.
(11:20) Rick discusses using severance as seed money for business ventures.
(15:30) Expansion of FieldAgent through strategic acquisitions and technology.
(20:45) The crucial role of consumer engagement in data collection.
(25:50) Adaptation of retail to technological advancements and consumer expectations.
(30:10) The importance of mobile tech in enhancing retail experiences.
(33:25) Rick emphasizes the value of real-time data in retail decision-making.
(35:40) Looking ahead: The future of retail analytics and consumer data.
Resources Mentioned:
Field Agent
Procter & Gamble
Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation.
#Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #restech
Id. d’épisode : 1000651898970
GUID : https://www.infinity-2.com/?post_type=podcasts&p=5819
Date de publication : 9/4/2024 à 14:49:54

Description

Welcome to the the Data Gurus Podcast!
The world around us is changing faster than ever before. From automation, artificial intelligence, big data, geo-location to every aspect of how we work and live. This includes DATA. Welcome to Data Gurus Podcast… our mission is to bring you a real life perspective on what’s happening in the data industry and how successful companies and individuals in this niche navigate through the sea of change. Encouraging you to Be Bold, Be Brave and Be Fearless – Let’s navigate the Data Ecosystem together.

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