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The D2Z Podcast

The D2Z Podcast

Date de sortie : 2025-04-27
© 2025 The D2Z Podcast
The D2Z Podcast - QR Code
148 épisodes
Audio
Écouter sur Apple Podcasts
148 épisodes
Audio
Écouter sur Apple Podcasts
Date de sortie : 2025-04-27
© 2025 The D2Z Podcast
L’épisode le plus récent
148 - Bootstrapping to SaaS Success

148 - Bootstrapping to SaaS Success

Durée : 25:23
In this episode of The D2Z Podcast, Brandon Amoroso interviews Chris Brisson, founder and CEO of Sales Message, discussing his entrepreneurial journey, the importance of bootstrapping versus fundraising, the significance of co-founders, and how businesses can leverage SMS marketing effectively. Chris shares insights on building a team, integrating SMS into customer lifecycles, and best practices for SMS marketing, emphasizing the need for businesses to adapt to changing communication preferences.
Here's What You'll Learn:
❗Chris Brisson started his first business at 19, selling rims and tires on eBay.
❗He has always bootstrapped his companies, preferring to avoid investor cash.
❗Bootstrapping allows for more control and less pressure to grow quickly.
❗Finding the right co-founder is crucial for business success.
❗SMS can be integrated into every stage of the customer lifecycle.
❗Businesses should focus on generating leads through SMS and other channels.
❗Integrations with platforms like HubSpot enhance the value of SMS marketing.
❗Texting can be a powerful tool for two-way conversations with customers.
❗Every business should consider their phone number as an asset for lead generation.
❗Simple strategies like text-to-join can yield significant leads.
Timestamps:
00:00 Entrepreneurial Beginnings and Journey
03:02 Bootstrapping vs. Fundraising: A Personal Perspective
06:12 Building a Team: The Importance of Co-Founders
09:10 Leveraging SMS in Business: A B2B Perspective
12:07 Integrations and Customer Lifecycle Management
14:56 Best Practices and Use Cases for SMS Marketing
Chris Brisson:
Linkedin - https://www.linkedin.com/in/chrisbrisson/
SalesMsg:
Linkedin - https://www.linkedin.com/company/salesmsg/
Website - https://www.salesmessage.com/
Brandon Amoroso:
LinkedIn - https://www.linkedin.com/in/brandonamoroso/
Web - https://brandonamoroso.com/
Instagram - https://www.instagram.com/bamoroso11/
X - https://twitter.com/AmorosoBrandon
Scalis.ai - https://scalis.ai/
Id. d’épisode : 1000705161622
GUID : Buzzsprout-17051842
Date de publication : 27/4/2025 à 21:00:00

Description

Gen Z entrepreneur and DTC agency leader Brandon Amoroso talks with some of the best in the marketing world. Brandon and guests reveal their top business-growth strategies for anyone in the online space–whether you are a brick-and-mortar business looking to scale or an established online business trying to grow. Consumer marketing is under constant and dramatic change, so Brandon aims to tackle new problems with a fresh Gen Z mindset. The D2Z Podcast delivers insights, strategies, and tactics that you can use and aims to shift how you think about business and your relationships with your teams, partners, and customers.

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